Just a quick one today.
So who's noticed this? They're reminiscent of the very early GW Epic sprues, all infantry are the same, but vehicles are also included. Not sure about having both sides in one box and the price is quite high, though that gets addressed if they hit their stretch goals.
What interests me is that Games Workshop's departure from this market has left a gap and while they can be accused if treading on GW's IP somewhat, it's in an area that GW have actively chosen to abandon (on a related note, how do the people who accused Mantic of ripping off Blood Bowl with Dreadball feel now?).
I suspect this won't be the last we see of this sort of thing.